Futurepast —
Record Label

Berlin based explorative record label, to build a path on the edge of experimentation and functionality — Sense of time is irrelevant.

As Futurepast's new Art Director and Graphic Designer, I was appointed to reimagine the label's overall brand identity. Beginning with a thorough investigation into the label's background, values, and target audience to understand the essence of the brand. Using this information, I developed a brand strategy that would guide the visual direction of the label.

— Brand Identit System
— Visual Strategy
— Type and Color
— Layout Design
— Promotional Material Design
— Social Media Templates

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